Loyalty Cards

The new program offers you a 5% return on your purchases vs. the old program's 3%. And, the new program allows you to collect your rewards after only earning 1000 points, where the old program made you wait until you earned 5000 points.

To join the Loyalty Card program, be sure you have received a card from the dealership. Register the card to protect your points. Unregistered points are 100% transferable and cannot be protected from loss or theft.

Present your Loyalty Card each time you make a purchase of Parts and Accessories, Motorclothes or Service at Destination Harley-Davidson. You will receive a point for every taxable dollar you spend at the dealership on these products. When you get to 1000 points, your points can be redeemed for $50.00 off any $100.00 or greater purchase.

Protecting your card is your responsibility.
Register it in the system immediately.

If you lose your card,

Immediately transfer your point balance to another card.

A card found with points on it is fully transferable.

To view your account status and point balance, please login to your account.

Enter your full card number as your Username (do not include spaces)
Enter the password you created during registration as your Password (case sensitive)

Program Rules:

Points are awarded for every taxable dollar spent on Parts and Accessories, Motorclothes product and Service Labor only.

You must present your card to receive points. Points cannot be awarded at a later date. This protects you and the dealership from fraud.

Loyalty Card points will be good for one year. After one year points may be eliminated from your card. This is to reduce accounting and tracking for Destination Harley-Davidson. Once points are erased they can never be recovered.

Looking for GIFT CARDS? CLICK HERE

Terms of Use

By using the Card Loss Protection Registration Service, you are accepting the following terms and Conditions "Terms of Use", as well as the Destination Harley-Davidson Privacy Policy. We may update these Terms of Use and the Privacy Policy from time to time. Do not use this service if you do not agree to be bound by these Terms of Use or do not accept the Privacy Policy.

Privacy And Protection Of Personal Information

In addition to the policy outlined here, additional information regarding the Privacy Policy for information collected through the Loyalty Card provider can be obtained HERE

By providing information through the Card Loss Protection Registration you are consenting to the collection, use and disclosure of your Personal Information, as well as your rights and options regarding this information as outlined below:

Personal Information collected in Step Two of the Card Loss Protection Registration process will be used solely for the purpose of providing to Destination Harley-Davidson the necessary information to register your card and enable you to benefit from the Card Loss Protection Services.
Personal Information collected in Step Three of the Card Loss Protection Registration will be used by Destination Harley-Davidson to generate marketing information for the purpose of providing special promotions and improved quality service to its customers. All information will be collected by Destination Harley-Davidson.

Disclaimer Of Liability

You assume all responsibility and risk for your use of this web site and the Internet generally. Under no circumstances, including negligence, will Destination Harley-Davidson or anyone involved in creating or maintaining this Web Site be liable for any direct, indirect, incidental or consequential damages or lost profits that may result from the use or inability to use this Web Site or its content, any services provided in through this Web Site or any other web sites which are linked to this site. Nor shall Destination Harley-Davidson or anyone involved in creating or maintaining this Web Site be liable for any such damages, including, but not limited to reliance by a member or visitor or any information obtained via the Web Site; or that results from mistakes, omissions, interruptions, deletion of files, viruses, errors, defects or any failure of performance, communications failure, theft, destruction or unauthorized access whether or not Destination Harley-Davidson has been advised of the possibility of any such damages.

If any part of these Terms of Use is deemed unenforceable, the unenforceable provision shall be construed to reflect, as nearly as possible, the original intentions of the parties. The other provisions of these Terms of Use shall remain in full force and effect.

Destination Harley-Davidson's failure to insist upon or enforce strict performance of any provision of these Terms of Use does not constitute a waiver of the provision. Neither a course of dealing or conduct between Destination Harley-Davidson and the users of this Web Site will be deemed to modify these Terms of Use.

Please click here to view the Destination Harley-Davidson privacy policy.